Ruralis, the investment of the week
Ruralis is a fast-growing startup in Italy that helps rural homeowners turn their unused properties into sustainable income streams.
Hey friends, it’s Alberto.
Sunday newsletter brough to you on a Monday. (Was very sick)
This week’s story isn’t just about real estate. It’s about impact. It’s about bringing life — and business — back to the small villages that globalization left behind.
And the company leading that charge?
👉 Ruralis — a fast-growing startup from Italy that’s helping rural homeowners turn their unused properties into sustainable income streams.
Let’s break this down 👇
Read Time: 4 min 14
🌄 What Is Ruralis?
Ruralis was founded in 2022 by Nicolas Verderosa, who spent years in international consulting helping businesses grow. But it wasn’t until he returned home to southern Italy that he saw the potential hiding in plain sight: thousands of empty rural homes that could become income-generating guest stays — if only the right tech and services existed.
That’s what Ruralis set out to build.
Not a booking platform.
Not a listing site.
But a full-stack management solution for rural homeowners.
Ruralis helps hosts with onboarding, compliance, dynamic pricing, digital strategy, and even operations across platforms like Airbnb, Booking.com, and others.
So far?
📍 300+ properties already onboarded
👥 Over 27,000 guests hosted
💶 $ 1.7 M+ in revenue
🇪🇺 $ 3.04 M+ in non-repayable EU grants secured
👥 More than 139 investors have joined their mission
They’re not a tech dream; they’re already delivering real value.


📊 Wild Growth, Real Traction
Let’s talk numbers, because they’re impressive:
📈 +741% revenue growth in just two years
📦 From just $113K in 2022 to projected $3.5M in 2025
They’ve done this with over 300 properties under management and a stellar 88% customer retention rate.
That’s not just traction — that’s serious product-market fit.

💰 Backed by Smart Capital
Ruralis has already raised $807,352 from 139 investors, including LifeGate Way and Taimak Guariello. Not to mention the $2.64M in non-dilutive grant funding they’ve secured — still untouched, waiting to fuel expansion.
These are the kind of investors you want to follow. They’re backing a company playing the long game.


🌍 A $74B Market (and You’re Early)
The short-term rental market across the US and Italy alone is worth $74 billion.
But the opportunity within rural destinations — the ones off the beaten path — is still wildly underserved.
Ruralis is tapping into a cultural shift toward slower travel, authenticity, and sustainability. And they’re doing it in Europe’s most iconic, overlooked villages.
You’re not just investing in a startup — you’re investing in the future of how and where we travel.

🧠 Why It Matters
Let’s zoom out:
✔️ In Europe alone, millions of rural properties are either underutilized or abandoned.
✔️ Tourism demand is shifting — travelers are craving authenticity, local food, remote work, and quiet.
✔️ Governments are now supporting initiatives that revitalize these regions — and Ruralis is at the center of this movement.
This isn’t just a feel-good story.
It’s a massive, scalable opportunity with serious traction.


💸 Why This Investment Stands Out
We get pitched dozens of private market deals a week. Most never make it to your inbox.
But Ruralis?
This is a rare mix of:
✅ Proven product-market fit
✅ Strong capital efficiency
✅ Government support
✅ Social + economic impact
✅ Real revenue — not just decks
And the best part? They’re raising via convertible notes on Wefunder — and you can get in. No gatekeepers. No billion-dollar minimums.
📣 Over 139 investors have already backed Ruralis, raising more than $500,000+ in this round
🎯 FoundersCrowd’s TakeAt FoundersCrowd, we look for two things:

Founders solving real-world problems.
Smart growth backed by real traction.
Ruralis checks both boxes, and does it while breathing life back into forgotten communities.
This might be one of those companies you look back on and say, “I saw it early.”👇
🎯 Big Picture: What We Love
Impact + Profit: They’re revitalizing rural economies, preserving heritage, and creating jobs — while building a scalable marketplace.
First-mover advantage: This space is still fragmented. Ruralis is building a category.
Backed by free money: Government grant capital is one of the best advantages any startup can get.

🎁 PS: We may even be organizing a Founderscrowd trip to visit some of these homes next year 😉
For now, take a few minutes, check the deck, and see if this is the kind of business you’d be proud to have in your portfolio. Because we would.
Until next time,
Alberto
Founder
@Founderscrowds
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